Lahore Eat Festival: How SMD Screens Support Large Food Festivals
Large food festivals like Lahore Eat bring together live music, brand activations and big crowds. This article looks at how…

Note: this article describes illustrative ideas for how SMD screens could be used at Fortress Stadium and similar open-air venues. It is not a report of a specific SMDLED project at the stadium, and any technical figures are indicative only.
In the heart of Lahore, Fortress Stadium hosts a wide range of public events, from the National Horse and Cattle Show to concerts. Static banners and billboards are still common at events like these, but digital screens open up new possibilities. This article looks at creative SMD screen uses in Fortress Stadium and similar venues.
LED screens can do more than show adverts. An outdoor-rated screen such as one built with the BIA Outdoor SMD Screen Module could show close-up replays of tent pegging, or provide a digital backdrop for a cultural parade, depending on the event plan and the organisers’ needs.
Fortress Stadium is an open-air venue, exposed to strong summer sun and monsoon rain. Printed banners can fade or tear, and they show only one message.
Digital screens can address some of these limits and may open new sponsorship options for organisers.
Tip: For open-air venues, use outdoor-rated cabinets, typically IP65 at the front with a rear rating suited to the setup. The rating covers dust and low-pressure water jets; performance in storms also depends on the structure, cable connections and weather plan, and screens may need to be switched off in severe weather.
At a large show, spectators far from the arena can find it hard to see details of the animals or the horse displays. Screens could help.
An outdoor-rated LED screen could show information as animals are presented, for example:
Used this way, screens could make the show more informative for spectators.
Tent pegging is fast. With suitable cameras and a replay system, screens around the arena could show:
At large concerts, many spectators are far from the stage, so screens help them see the performers.
Instead of building large physical sets, organisers can use LED backdrops. Because the stadium is open-air, stage screens should be outdoor-rated unless the stage roof and sides genuinely protect them from rain and dust; indoor modules such as the BIA Indoor SMD Screen Module are only suitable where the installer and manufacturer confirm the setting is protected. Backdrops can show:
A “social wall” can show audience posts using an event hashtag. Posts should be moderated before they appear, and people’s photos should only be shown with their permission. This can help audiences feel part of the event.
For sponsors, a screen allows messages to change during an event, unlike a printed board.
With content scheduling software, messages can be matched to the time of day or event segment:
Scheduling like this can make sponsorship slots more relevant and potentially more valuable to organisers.
Anamorphic “3D” content on corner screens has attracted attention in cities such as Tokyo and Seoul. A corner screen at a venue entrance could show similar content, which may encourage social media sharing. It needs a suitable screen shape, viewing position and specially made content.
The table gives typical starting points only. The final specification should be based on the actual site, viewing distances, chosen model and an engineered structure.
| Feature | Typical Starting Point | Why it Matters |
| Pixel Pitch | Chosen from actual viewing distances (often mid-range outdoor pitches) | Clear viewing from the stands without paying for unneeded resolution. |
| Brightness | Outdoor-level, from the model datasheet | Readability in daylight, with dimming for evening events. |
| Refresh Rate | High refresh, e.g. 3840Hz, if the event is filmed | Reduces scan lines on camera; camera settings also matter. |
| IP Rating | IP65 front, rear rating suited to the setup | Dust and rain protection, alongside a weather plan. |
| Structure | Engineered for weight and wind | Safe mounting or ground support for temporary and permanent screens. |
See the specifications of the BIA Outdoor SMD Screen Module.
At large events, safety comes first. Screens can support the event’s safety plan:
Breaks between segments are a chance to keep the audience engaged.
Ideas like these can help keep energy up between main acts.
Using screens well at an open-air venue needs more than panels: it needs attention to power quality, weather and viewing angles in Lahore’s conditions. SMDLed.pk supplies indoor and outdoor LED screens and can help you plan.
Whether you are considering a permanent installation or a screen for a specific event, contact us to discuss which options are available for your requirements.
Digital screens offer many creative possibilities for venues like Fortress Stadium.
It depends on screen size and how far away spectators are. A common rule of thumb is that the minimum comfortable viewing distance in metres roughly equals the pixel pitch in millimetres. Base the choice on measured distances from the nearest and furthest seats.
Outdoor screens with an IP65 front rating are dust-tight and protected against low-pressure water jets, which generally covers rain. Performance also depends on the rear protection, cable connections, structure and installation, and screens may need to be switched off and secured in storms or high winds.
It depends on the model, size and brightness. Use the average and maximum power figures from the datasheet, and have a qualified electrician plan a stable supply, such as a suitably sized generator.
Outdoor screens are designed with high brightness for daylight use. Check the rated brightness of the model and consider the screen’s orientation to the sun.
Contact SMDLed.pk with your event details and dates to discuss what options are available. For outdoor events, make sure any screen used is outdoor-rated.
Creative SMD screen uses in Fortress Stadium and similar venues range from livestock information and replays to concert backdrops and safety messages. With the right outdoor hardware, engineered structures and a clear safety plan, screens can add a lot to the spectator experience. Talk to SMDLed.pk about solutions for your venue.
Planning your next event? Contact Us Today for a consultation.

Large food festivals like Lahore Eat bring together live music, brand activations and big crowds. This article looks at how…

Property agencies in Lahore's DHA and Bahria Town are using LED screens to present projects more clearly. This article looks…

Ideas for how retail brands in a large shopping mall such as Emporium Mall could use indoor LED video walls:…